In today's knowledge-driven dynamic business environment, huge amounts of data are generated and collected every day. This data can not only aid decision making but may be required from a regulatory perspective too. Data, unless cleaned, enriched, formatted, and made useful is just that, data with little use. At KokSamLai, we have the experience and know-how to make data accessible and usable. Our approach to information services is highlighted by the focus on our client’s marketing strategies. At KokSamLai, we partner with our clients to work out the perfect data strategy that supports their marketing activities. We then use data design to discover and redefine data characteristics and processes. We refine information from its raw form.